The Lottery Centre is an online-gambling ecommerce website generating average annual revenues of $75 million and wholly operated by Crow Computing, where I worked full-time for a year as a Content Writer.
Successes
- Responsible for product marketing and researched/wrote all of the website copy as part of a major rebrand
- Credited for the website’s tagline, “Where the World Plays”
- Designed and strategized website- and email-based marketing campaigns
Services Provided
- Content production (landing pages, blog posts, website copy)
- Keyword research
- Technical SEO
- Email marketing
- Social-media marketing
- Lead nurturing
