XenCALL is a Vancouver-based B2B SaaS company where I worked full-time for over a year and a half as a department head for their marketing operations.
Results Achieved
- In six months, increased:
- Inbound-lead volume by 495%;
- Website traffic by 143%; and
- Top-20 keyterm rankings by 98%
Work Samples
Responsibilities
- Content production (landing pages, sales collateral)
- Keyword research
- Paid advertising (Google, LinkedIn)
- Technical SEO
- Email marketing
- Lead nurturing
- Operations for marketing-to-sales handoffs
